Amtrak launched FindYourWay, a real-time customer information app, for exclusive use inside New York Penn Station. The app provides real-time gate, train, and boarding information for Amtrak customers and also helps direct passengers throughout the station to find gates, exits, ATMs, and restaurants.
The Amtrak solution is based on the Zyter connection platform. The Amtrak-Zyter partnership includes placement of approximately 400 beacons throughout New York Penn Station. These beacons enable proximity sensing that communicates with the FindYourWay app via Bluetooth Low Energy (BLE) technology. The app then provides secure, seamless, and relevant directions and information on points of interest (POIs) within the station based on a user’s precise location, employing 256-bit encryption. FindYourWay only activates once a user enters the station and deactivates once a user leaves the station.
Currently limited to New York Penn Station, Amtrak is considering offering FindYourWay in other major stations. Potential future updates to the app may feature station deals, reminders, and rewards.
“From first-time visitors to veteran travelers, everyone can benefit from downloading FindYourWay and experiencing the new, digital-friendly New York Penn Station. FindYourWay is more than just an interactive platform; it can also help prevent overcrowding in the station, delivering a measure of customer safety that other communication products and forms of travel cannot provide,” said Stephen Gardner, Amtrak’s Chief Commerical Officer.
FindYourWay is currently available for free download on both iOS and Android operating systems.
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