NSW Minister for Transport and Infrastructure Andrew Constance announced a partnership with Twitter to individualise transport information. Train passengers will soon be able to receive personalised messages through Twitter letting them know if their daily journey is disrupted on the suburban and intercity networks.
The pilot will let customers choose exactly which train services they want to hear about and when they want to receive alerts.
“By partnering with Transport for NSW, we can harness the real-time power of Twitter to deliver automatic alerts about transport delays to those who need them, instantly and intuitively,” said Twitter’s Head of Business Development & Platform Partnerships for Australia and New Zealand, Jenny Goodridge.
The pilot will launch in December and run for three months. If the technology proves successful, Transport for NSW will look to work with buses, ferries, light rail to improve mobile personal messaging.
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