Transport for London (TfL) and Twitter began piloting a world-first service whereby customers will be automatically alerted of severe delays on key London Underground and TfL rail services as soon as they occur, helping them to avoid disruption.
The innovative pilot, developed exclusively with Twitter, will allow anyone who follows any combination of four existing TfL Twitter feeds (London Overground, TfL Rail, Central line and District line) to be able to opt-in to receive instant notifications about severe disruption.
Currently, obtaining live travel information via Twitter means having to visit the relevant account or searching through your timeline for the latest tweets. This pilot will, for the first time, allow notifications to be sent straight to customers’ mobile devices while they are on the go, or direct to their computer, free of charge as a ‘Direct Message’. This will mean that customers can be informed straight away and avoid disruption.
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